Playtech Live Launches in Latvia: Bringing Real Action to Europe With Live European Facilities.

Certified by various gaming

jurisdictions, we have a wealth of experience offering live gaming in

regulated markets, and we can swiftly customize our live product to meet

the requirements of all local jurisdictions.

CONTACT: For Further Information: Mor Weizer, CEO, Playtech Ltd,

c/o Bell Pottinger Corporate Financial, Tel: +44(0)207861-3232

http://www.playtech.com/

About Playtech

Live gaming is now catching the eye of fans of casino table games

who traditionally favor interacting with the dealer over the online

casino experience. The market is ripe for new advances in the live

gaming sphere, the internet infrastructure is in place and live dealers

are bringing the high rollers from the casino floor to the online space.

The platform can either be run as a stand-alone product or it can

be combined with the classic casino and/or poker platforms in a single

application, to offer players a variety of gaming alternatives. Our proven successes across

Asia, with particularly high conversion rates for sports bettors and

high-rollers, attest to the company’s vast experience at generating

profitability with the deployment of our Live Gaming offering.

“Playtech’s upcoming European facing live casino games,

reflect our commitment to continually broaden our product range and

upgrade its quality. Founded in 1999, Playtech has over 750 personnel

distributed globally, around seventy five percent of whom are engaged in

research and development of current and future gaming technologies.

The European Live Gaming product is supported byPlaytech’s

powerful Information Management Solution (IMS), offering operators a

comprehensive management tool kit that affords them total control over

their operation.

Website: http://www.playtech.com/

For Further Information:

Mor Weizer, CEO, Playtech Ltd

c/o Bell Pottinger Corporate Financial

Tel: +44(0)207861-3232

Mor Weizer, Chief Executive Officer of Playtech, commented today:

With a broad range of revenue enhancing cross selling opportunities

provided by the cross platform offering, and with a flexible automated

point system and VIP bonus plans, Playtech is setting the industry

standard in the live gaming arena. Players can chat live with the dealer and give real time tips.

They can also see the dealer spinning the Roulette wheel and dealing the

playing cards, providing the added sense of security vital to players

for whom seeing means believing.

Playtech develops unified software platforms for the online and

land based gambling industry, primarily targeting existing online

operators wanting to upgrade their system; sportsbooks looking to

diversify and land-based operators making their online debut.

The launch of Playtech’s Live European facing casino games,

featuring Roulette, Blackjack and Baccarat will further boost the

popularity of the Playtech Live platform. It also supports multiple

languages and currencies providing a locally tailored solution for

players across Europe.

DOUGLAS, Isle of Man, January 19 /PRNewswire-FirstCall/ –

Following the remarkable success of Playtech Live gaming in Asia, the

Group is now launching a new European facing offering, to meet the

evolving needs of the European market and those of our licensees.

Located in Riga, Latvia, the European facilities have been designed and

built by a highly skilled team on the same successful platform as our

popular Playtech Live Asia. Designed in

the style of a European land-based casino and hosted by experienced

European dealers, the platform employs cutting edge technology to create

broadcasts that simulate the quality of high-definition television viewing. Playtech’s newest live gaming offering

sets the standard for the online casino experience, replicating for

European players the adrenaline rush and sociability of the land-based

casino in the online arena.. Playtech

gaming applications – online casino, poker, bingo, mobile gaming, live

gaming, land-based kiosk networks and fixed-odds games – are fully

inter-compatible and can be freely incorporated as stand-alone

applications, accessed and funded by players through the same user

account and managed by the operator by means of a single powerful

management interface. The live

games complement any casino package, broadening the operator’s net

to a new audience, improving conversation rates and increasing player

value while providing a dynamic and exciting player experience.

The offering enables operators to customize the user interface to

suit the preferences of their player base. Expanding our Live Gaming offering is the natural

next step for Playtech as we extend our reach and enhance the

profitability of our licensees throughout Europe”.

Playtech’s live offering has been devised to replicate the

look and feel of the gaming floor with astounding accuracy

Amelia Woodward

Amelia Woodward

Hopefully you will now be less likely to fall for a system that doesn't work. There are systems that can and will bring you rewards but it is imperative that you know what you are buying first.
Amelia Woodward

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